The Only 4 SEO Blogs You Need to Follow
Now days SEO (Search Engine Optimization) targets many different kinds of searches, including image search, local search, video search, mobile search and more. As SEO specialists you must be incredibly metrics-driven, and proficient with web analytic tools such as Google Analytics, Webmaster tools, different SERP tools, link analysis tools (Moz analytics, CuteRank, Raven…) and competitors research tools (SEMrush, Similarweb, Alexa…).
There is a lot of information online and it is easy to get lost in it. That why I brought you a short list but one that includes only the best blogs to keep you on your toes and fully updated on SEO news and hacks. No more and no less.
I love Moz and I love Randy Fishkin, Moz founder. These guys turned their understanding of search engine algorithm into a scientist. On the website you can find tutorials, eBooks and forum that has the answers to almost any SEO related question.
And there’s the blog. It’s awesome. The blog writers are some of the best in the industry, Samuel Scott, Dr. Peter J. Meyers and of course Rand Fishkin. Reading the posts you get the feeling that they truly see themselves as “The White Hat Knights of SEO industry” with posts such as “The Alleged $7.5 Billion Fraud in Online Advertising” and “How to Stop Spam Bots from Ruining Your Analytics Referral Data”.
Search engine land are always the first to publish the latest developments, trends and the upcoming algorithm changes in SEO industry.
The blog is super user friendly and includes sections that are dedicated to mobile optimization, local, social and Bing optimization with great explanations and case studies.
Thou it is more PPC (Pay-per-click) focused, the blog excels at Keywords research hacks, niche finders and puts great focus on conversion optimization. The blog supplies it’s readers with many search marketing tools which is very helpful!
I mention similar web before, as one of the competitors analysis tools. Well, they also have an awesome blog that I’d recommend you to keep it on your RSS list. These guys have tones (!!!) of data on web traffic in their hands and they know how to use it to create the most interesting posts with insights that every marketer can use. Posts like “Data Reveals Dads Like Weird Gifts for Father’s Day” and “What Does the Taylor Swift v. Spotify Fallout Mean for Music?” won we over.
Beside joins the blogs above newsletter lists I would also highly recommend you to join professional groups on social media platforms such as: LinkedIn, Facebook and google+ communities. It’s a wonderful opportunity to get a glimpse of the issues that SEO specialists are dealing with on a daily bases. Also those groups are a great place to consult and get advice on your SEO and PPC efforts from some of the best marketers in the SEM industry.
Bonus: 18 SEO Interview Questions!
Watch this video before you SEO specialist job interview.